Here is what you will get in the DMAP

Market Research to include

·    Competitive analysis

·    State of brand analysis*

·    Industry benchmarks research

·    Target market analysis*

·    Customer avatar development*

·    Market pricing comparison*

·    USP analysis

Website optimization recommendations

·    Technical SEO recommendation

·    Site health analysis

·    User experience recommendations

·    Conversion optimization recommendations

·    Traffic capture system layout

Marketing strategy recommendation to include

·    Platform recommendations

·    Content posting recommendations

·    Blog Topic recommendations

·    Email campaign recommendations

·    Ad budget recommendations

·    Ad targeting recommendations

·    Ad creative recommendations

·    Ad copy recommendations

·    Landing page recommendations

Comprehensive customer journey analysis

·    Top of funnel page value identification

·    Behavioral tracking and value analysis

·    Customer trend identification and mapping

·    Channel effectiveness analysis

·    Attribution analysis

Complete target KPI analysis

·    Social lift analytics

·    Website traffic

·    CVR

·    CPA

·    CPC

Software/tool recommendations to include

·    Pros vs Cons analysis

Cost comparison